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Axe – E.S.P.

CLIENT: BBH

CATEGORIES: Interactive

WRITEUP:

Honest worked with BBH to create a site for Axe, where users could test their E.S.P. (Extra Sexual Perception). “The Amazing Mack” is your guide as you discover your extra sexual powers, learn about other guys who needed help to develop their own E.S.P., and then get the book to further enhance your special skills. Plus: your test subjects are Monique, Tabitha, Kelly, Stephanie, and Morgan. (Careful, don’t strain yourself!)

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KEY FEATURES:
  • • Opt-in form
  • • Website
  • • Send to Friend
  • • Game