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Sprint – Nascar takeover

CLIENT: Goodby, Silverstein & Partners

CATEGORIES: Interactive

WRITEUP:

Honest developed this one day page takeover of Nascar.com. The interactive video was created using footage of Nascar driver Kasey Kahne combined with CG champagne. The user is able to angle the spray and watch Kasey try to defend himself with bad kung fu, while trying to celebrate.

KEY FEATURES:
  • • Page Takeover
  • • Interactive animation